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Croma unveils state-of-the-art water purifier

The range of water purifiers is priced starting at Rs 11,990

Croma, India’s omnichannel electronics retailer from the Tata Group, has introduced the latest addition to its own-label product line in the form of an innovative water purifier. It offers a state-of-the-art water filtration system to provide clean and safe drinking water.

In 2008, Croma launched its own-label products. Croma’s Own Label range of products has seen a huge growth of more than 2.5x over the previous year. Croma currently has 400+ products in the Own Label category that uses the latest technology and are curated by in-house experts with competitive pricing.

The water purifier has a large capacity for storage and filtration for a steady supply of water. It not only removes bacteria, metal pollution, and germs from the water but also filters out toxic substances and dangerous chemicals to make it safe for consumption.

The purifier has an advanced copper + post-carbon filter and manual TDS (Total Dissolved Solids) controller that provides the benefits of copper, further polishes the water, and makes it tastier. It also has a 9-litre water storage capacity and smart LED indicators. The water purifiers have up to six stages of purification technology, as well as features such as an ultrafine sediment filter and germ elimination UV technology.

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